a noticeable rise

Footballer baby name trend takes off after 2026 World Cup: Here’s the most popular choice


The surprising baby name trend demonstrates how football's biggest stars can influence culture far beyond the pitch


(L-R) Rodri, Alex Baena, Lamine Yamal and Unai Simon of Spain and Emiliano Martinez, Lionel Messi, Julian Alvarez and Enzo Fernandez of Argentina ahead of the FIFA World Cup 2026 Final match between Spain and Argentina© FIFA via Getty Images
Shirley GomezSenior Writer
JULY 28, 2026 11:09 AM EDT

The FIFA World Cup has always inspired unforgettable moments, but in Peru, one of its biggest impacts is showing up on birth certificates. As Norway's Erling Haaland delivered standout performances at the 2026 FIFA World Cup, hundreds of Peruvian parents honored the striker by naming their newborns after him. 

According to Peru's National Registry of Identification and Civil Status (RENIEC), the World Cup sparked a noticeable rise in Haaland-inspired names.

With a Viking-style barbecue on a yacht, Erling Haaland celebrates his 26th birthday© IG: @erling
Hundreds of Peruvian parents named their babies after Norway star Erling Haaland during the 2026 FIFA World Cup, highlighting football's powerful influence on baby name trends.

Hundreds of Peruvian Babies Named After Erling Haaland

The naming phenomenon accelerated during Norway's impressive World Cup campaign, with families embracing both the surname "Haaland" and the footballer's full name.

According to Euronews, official registry figures show that 468 people in Peru now carry the surname Haaland, while 91 newborns have been registered with the full name "Erling Haaland."

Erling did not pick up the phone for Tom© Eurasia Sport Images
The FIFA World Cup has always inspired unforgettable moments, but in Peru, one of its biggest impacts is showing up on birth certificates.

The registrations reflect the striker's soaring popularity during the tournament, where his goals and commanding performances captured attention around the world. Although Norway ultimately fell short of lifting the trophy, Haaland's influence extended well beyond football stadiums.

Why Football Stars Inspire Baby Name Trends

Major sporting events have long influenced baby names across the globe.

Parents often associate elite athletes with qualities such as determination, success, leadership, and resilience. Naming a child after a sporting icon can also reflect a memorable moment in history, especially when that athlete dominates the world's biggest stage.

(L-R) Rodri, Alex Baena, Lamine Yamal and Unai Simon of Spain and Emiliano Martinez, Lionel Messi, Julian Alvarez and Enzo Fernandez of Argentina ahead of the FIFA World Cup 2026 Final match between Spain and Argentina© FIFA via Getty Images
(L-R) Rodri, Alex Baena, Lamine Yamal and Unai Simon of Spain and Emiliano Martinez, Lionel Messi, Julian Alvarez and Enzo Fernandez of Argentina

Football has produced several naming crazes over the years. Stars including Lionel Messi, Cristiano Ronaldo, Neymar, and more recently Lamine Yamal have all inspired parents looking for unique names with sporting significance, as informed by Rediff.

In Peru, the latest World Cup simply shifted that spotlight toward Haaland.

Peru Has a History of Football-Inspired Baby Names

The Haaland trend did not appear overnight.

Peru has previously seen thousands of football-inspired names registered over the years, particularly following major international tournaments and memorable club seasons.

Neymar Jr. was safe from abduction © Hannah Peters - FIFA
Registry officials say names linked to global football icons remain popular among Peruvian parents, with Messi and Neymar continuing to rank among the country's favorite football-inspired choices.

Registry officials say names linked to global football icons remain popular among Peruvian parents, with Messi and Neymar continuing to rank among the country's favorite football-inspired choices. The World Cup has simply introduced another international superstar into that growing list. 

Erling Haaland's Global Popularity Continues to Grow

Haaland has become one of football's biggest global stars thanks to his remarkable goal-scoring record for both Norway and Manchester City.

Known for his speed, physical strength, and clinical finishing, the Norwegian striker has built a massive international following despite coming from a country that has traditionally received less global football attention than many European powerhouses like Germany and Spain, the latter winning the 2026 FIFA World Cup.

The 2030 FIFA World Cup is confirmed — And it's unlike any tournament before it© Getty Images
Spain takes home the 2026 FIFA World Cup

The World Cup provided perhaps his biggest international platform yet, introducing his talent to millions of additional viewers and inspiring admiration in countries far from Scandinavia.

For many Peruvian families, naming a child after Haaland became a way to celebrate one of the tournament's standout players.

World Cup Moments Often Shape Popular Culture

Football's influence regularly extends into fashion, advertising, music, and even language. Baby names have become another visible example of that cultural reach.

Following previous tournaments, parents around the world have chosen names linked to players who produced unforgettable goals, dramatic victories, or breakthrough performances.

(L-R) The current Golden Boot contenders Harry Kane #9 of England, Erling Haaland #9 of Norway, Kylian Mbappe #10 of France, Lionel Messi #10 of Argentina and Ousmane Dembele #7 of France© FIFA via Getty Images
Harry Kane #9 of England, Erling Haaland #9 of Norway, Kylian Mbappe #10 of France, Lionel Messi #10 of Argentina and Ousmane Dembele #7 of France ahead of the FIFA World Cup 2026

The Haaland naming trend illustrates how quickly sporting success can become part of everyday culture. A tournament lasting just a few weeks has already left a permanent mark on hundreds of Peruvian birth certificates.

As new football stars emerge during future World Cups, similar naming waves could easily follow.