Variety's Power Of Young Hollywood Celebration Presented By Facebook Gaming/Meta - Arrivals©GettyImages
Entertainers

Becky G

A global superstar that continues conquering the world of entertainment.

Becky G has crafted a career that shows off her malleability. The actress and singer, born in California from and of Mexican heritage, has been a mainstay of Latino and American entertainment for the better part of a decade. With only 25 years old Becky G has worked alongside some of the industry’s leading actors and musicians, resulting in an exciting career that promises much more to come.

Becky G’s career started off with pop songs. In 2014, she released her first major hit, “Shower” which landed her in the Billboard 100. She then embarked on a tour alongside J Balvin, where she refined her music and collaborated with artists like Pitbull. In 2016, she released her first Spanish song, titled “Sola.” Simultaneously, Becky G was also making a name for herself in the acting world; in 2016, she appeared on the musical series “Empire,” where she contributed to some songs in the soundtrack. The following year, Becky G starred in the movie “Power Rangers.” While the film didn’t spawn a franchise as it intended, it became a hit on online communities, with Becky G playing the first queer hero in the beloved and historic series.

2022 MTV Video Music Awards - Arrivals©GettyImages

Over the past couple of years, Becky G has devoted herself to music, often blending genres and performing in English and Spanish. She has collaborated with some of the biggest names in the industry, including Bad Bunny,Natti Natasha, Mau y Ricky, Anitta, Maluma, Karol G, and more. Over the course of her career, she’s released two studio albums, “Mala Santa” and “Esquemas.”

“Mala Santa” was released in 2019, and it debuted in the Billboard 200 and hit number 3 on the Top Latin Album charts upon its first week of release. “Esquemas” was released this year and it shows Becky G in a more comfortable place, making space for pop, reggaeton and latin sounds, all within the same record. “Esquemas” was met with acclaim from critics, who called it “vivacious” and a step forward in terms of the representation of women in music, particularly within the genre of reggaeton.

Variety's 2022 Power Of Young Hollywood Celebration Presented By Facebook Gaming - Arrivals©GettyImages

When discussing one of the songs on the record with Zane Lowe, she explained how it was written for a man and how she ran with it and gave it her own twist. “Especially within Latin culture, there is so much machismo around what a woman does — how she dresses, how she speaks, how she exists in a room…Just everything is so specific to categorize a woman and her place. And so I was like, ‘I don’t know, I feel like a guy singing this is expected’…It just hurts so much better when it’s a woman.”

Sign up to our newsletter to stay in touch with your cultura. Get the latest on your favorite celebrities, royals, and the best beauty, fashion, and lifestyle news delivered right to your inbox!
Back to main page View 2021 list

Entertainment

Beauty

Fashion

Creative Forces

Gastronomy

Sports

Disrupters

Pioneers