Lourdes “Lola” Leon has never been interested in playing a passive role in fashion, and her latest campaign for Ottolinger’s Spring/Summer 2026 collection, 'Girlfriend,' makes that unmistakably clear.
Shot in the untamed pockets of London by Erika Kamano, her latest campaign feels closer to a diary than a traditional fashion spread. It’s a fitting evolution for a model who has spent the better part of the last decade reshaping what it means to be one.
© Erika Kamano/OttolingerLeon’s rise has been deliberate. After making her runway debut in 2018 at New York Fashion Week, she quickly became a fixture in the industry’s most visually and culturally attuned spaces, walking for Gypsy Sport in a now-infamous shell ensemble before landing campaigns with Marc Jacobs, Miu Miu, Burberry, Mugler, and Savage X Fenty.
By the time she appeared on the September 2021 cover of Vogue, she had already carved out a lane defined less by legacy and more by authorship. That sense of control is palpable in her new campaign.
© Erika Kamano/OttolingerLourdes can be seen posing in a sheer lace top, featuring delicate embroidery tracing the body like a second skin. The look was anchored by a barely-there skirt and elongated gloves, striking a balance between fragility and armor.
In another photo, she wore a printed, body-skimming dress. Elsewhere, she wore a translucent skirt layered over a structured base that played with exposure and restraint, styled with heavy platform sandals that grounded the softness in something more defiant.
In a more dramatic turn, Lourdes Leon posed in a completely sheer top adorned with a black print. All eyes were drawn to her voluminous, sweeping skirt, which moved with sculptural intensity around her frame.
Arching her back with the precision of a ballerina, she held the pose with a sense of control and softness, evoking the poise of classical dance. The composition felt almost painterly, reminiscent of a modern Renaissance tableau.
© Erika Kamano/OttolingerThroughout, Leon moved with the fluidity of someone trained in dance, each pose considered but never stiff, instinctive rather than imposed.
Her beauty look followed suit. Her hair fell long and unstructured, slightly tousled. Her skin appeared luminous and minimally worked, with subtle contouring and barely-there color.
© Erika Kamano/OttolingerThis has long been Leon’s ethos, as she has consistently resisted the notion of the model as a silent vessel. Instead, she positioned herself as a collaborator, a creator, and, at times, a disruptor.
As Lourdes Leon continues to shape her modeling career through a blend of art and fashion, her trajectory extends far beyond the image itself. With a parallel focus on music and multidisciplinary creative expression, she positions herself not just as the face of a campaign but as a voice within it. Each project signals a deeper level of authorship, one that moves fluidly between mediums while remaining distinctly her own.
