Karen Perez from SecondWind reveals how she is protecting her brand from copycats and the best way to support small businesses“As a first-generation American, I understand the struggles that most immigrants face in this country,” Perez said to HOLA! USA.By Shirley Gomez
Eva Longoria is helping to inspire Latinas everywhere with a new nonprofit initiative, “She Se Puede”The actress helped create a community for Latinas to use their voice and power.By Fabiana Buontempo
13 Latina celebrities who’ve launched their own makeup linesActresses, models and singers who’ve gone beyond their artistic fame and successfully ventured into the beauty and makeup businessBy HOLA! USA
Camila Coelho’s approach to design is to ensure all women know they’re beautifulThe Latina entrepreneur’s namesake collection is about creating those pieces everyone will be confident wearingBy Alisandra Puliti
6 ways you can support a beauty brand you love during unsettling timesKeep small businesses alive with these mindful actsBy Ashley Jiménez
Say hello to the 14 Latina entrepreneurs that are making history in the beauty spaceSo much more than beauty!By Ashley Jiménez
Flour Shop’s founder Amirah Kassem talks to HOLA! USA about explosion cakes, her homeware collection and going globalThe Latina entrepreneur is inspired by her home in MexicoBy Alisandra Puliti