Skip to main contentSkip to footer
Dutch Princess Ariane, Queen Maxima, and Dutch football federation chairman Frank Paauw on the stand  during the  EURO Women  match between Wales Women v Holland Women at the Allmend Stadium on July 5, 2025 in Luzern Switzerland © Getty Images

Queen Máxima and Princess Ariane bring royal glamour to Women’s Euro 2025

They attended the group stage match between Wales and the Netherlands, held at the Allmend Stadion in Lucerne, Switzerland.


JULY 5, 2025 8:46 PM EDT

This wasn't the first time—and it certainly won’t be the last—that Queen Máxima of the Netherlands (54) has shown her full support for her country during top-level sports competitions, as she did this Saturday at the UEFA Women’s Euro 2025. Smiling and full of energy throughout, the wife of King Willem-Alexander (58) was joined by their youngest daughter, Princess Ariane (18), who also had a wonderful time cheering on their national team in person.

Princess Ariane of The Netherlands, Queen Maxima of the Netherlands and Frank Paauw, President of the Royal Netherlands Football Association, are seen in attendance during the UEFA Women's EURO 2025 Group D match between Wales and Netherlands © Florencia Tan Jun - UEFA
Princess Ariane, Queen Maxima, and Frank Paauw, President of the Royal Netherlands Football Association, are seen in attendance during the UEFA Women's EURO 2025 Group D match between Wales and Netherlands
Princess Ariane of The Netherlands, Queen Maxima of the Netherlands and Frank Paauw, President of the Royal Netherlands Football Association, are seen in attendance during the UEFA Women's EURO 2025 Group D match between Wales and Netherlands © Eurasia Sport Images
Media Image© Sports Press Photo

The Queen chose the perfect outfit for the occasion: an elegant, all-orange dress in tribute to the iconic color of her team’s kit (even though the Dutch players were wearing their sky-blue away uniform this time). The match between Wales and the Netherlands took place at the Allmend Stadion in Lucerne, Switzerland, with a dominant 3–0 victory for the Dutch side.

Media Image© Eddie Keogh

The match kicked off at six in the evening and marked the first fixture in Group D. From their seats in the VIP box, Máxima and Ariane followed every moment on the pitch with great attention. They sang the Dutch national anthem as it played over the stadium speakers, applauded the standout plays, and even shared a few laughs together. Undoubtedly, their enjoyment was immense, serving as a fortunate omen for the Oranje's victory.

Dutch Princess Ariane, Queen Maxima, and Dutch football federation chairman Frank Paauw on the stand  during the  EURO Women  match between Wales Women v Holland Women at the Allmend Stadium on July 5, 2025 in Luzern Switzerland © Getty Images
Dutch Princess Ariane and Queen Maxima
Media Image© Getty Images
Media Image© Getty Images

This year, the former Euro 2017 champions aren’t among the top favorites to make it to the grand final on July 27 in Basel and lift the trophy, but they do hope to put in a strong showing against more dominant teams. In this context, most experts and fans consider Montse Tomé's squad as the main title contender, particularly after their victories in the 2023 World Cup in Australia and New Zealand, as well as the 2024 Nations League.

Spain head coach Montse Tome (left) speaks with player Aitana Bonmati before being substituted on during the UEFA Women's Euro 2025 Group B match at the Wankdorf Stadium in Bern, Switzerland.© PA Images via Getty Images
Spain head coach Montse Tome (left) speaks with player Aitana Bonmati before being substituted on during the UEFA Women's Euro 2025 Group B match at the Wankdorf Stadium in Bern, Switzerland.

Just last week, the Spanish national team also received a show of support from Queen Letizia at the Zarzuela Palace, where the players and coaching staff were welcomed in the audience hall. During the visit, King Felipe VI’s wife shared her best wishes with the team before they departed for Switzerland. That day, the Queen was also gifted a personalized jersey with her name on the back, signed by every member of the national squad.

Queen Letizia of Spain (C) receives in audience the Women's National Football Team participating in Uefa Women's EURO 2025 at the Zarzuela Palace on June 25, 2025 in Madrid, Spain. © Getty Images
Queen Letizia of Spain (C) receives in audience the Women's National Football Team participating in Uefa Women's EURO 2025 at the Zarzuela Palace on June 25, 2025 in Madrid, Spain.

So far, the Royal Household has not confirmed whether any member of the monarchy will travel to Switzerland this month to attend Spain’s matches, although it is very likely they will if La Roja advances through the knockout rounds. They made a powerful debut with a 5–0 win over Portugal. It is worth remembering that Princess Leonor and Infanta Sofía, who loves football, traveled to London in the summer of 2022 to watch that year’s Women’s Euro. That trip was their first international outing on their own.

© ¡HOLA! Reproduction of this article and its photographs in whole or in part is prohibited, even when citing their source.