Kris Jenner couldn't be happier after adding peptides to her beauty routine.
The Keeping Up With the Kardashians matriarch, who recently turned 70, has revealed that she’s been using peptides to help keep her hair looking healthy and full—more than a year after getting a reported $100,000 facelift.
Kris Is All About The Hair Peptides
Jenner has been using Omi’s Hair Growth Peptides, a product she’s not just a fan of but also has a financial stake in.
Earlier this year, she opened up about the product in a sponsored Instagram Story, saying she initially started taking the peptides in gummy form.
“I started taking [them] as a gummy form, two a day, and it pretty much changed my life,” she said.
According to Harvard Health, peptides are short chains of amino acids, which are the building blocks of proteins. They can have different effects throughout the body.
Jenner said she’s experimented with countless beauty products over the years but noticed a difference after consistently using Omi.
“I’ve tried every product under the sun,” she said, according to Page Six. “After taking Omi consistently, I noticed my hair feeling thicker, stronger and just healthier overall.”
And apparently, she was impressed enough to put her money where her mouth is.
“I’m obsessed. I became a stakeholder because I believe in it, I use it, and I wouldn’t go a day without it,” Jenner said.
Peptides Are Having A Major Moment
Jenner isn’t the only celebrity or wellness enthusiast getting in on the peptide craze.
Social media influencers, podcasters, and wellness clinics have been hyping peptides for a variety of potential benefits, with claims ranging from supporting muscle growth and recovery to reducing inflammation, improving sleep and helping with fat loss.
For Jenner, however, the focus appears to be on keeping her locks looking their best.
She’s Still Defending Her Facelift
Jenner’s peptide routine comes after she underwent a facelift performed by celebrity plastic surgeon Dr. Steven M. Levine.
She first showed off her refreshed appearance in May 2025 while she was in Paris for daughter Kim Kardashian’s high-profile armed robbery trial.
But despite loving her results, Jenner later found herself having to shut down reports claiming she regretted the procedure.
During an appearance on daughter Khloé Kardashian’s Khloé in Wonder Land podcast, Jenner addressed headlines claiming she was unhappy with her facelift.
© Backgrid/The Grosby Group“Lately, [there's been] this headline about my facelift, which is really truly driving me crazy,” she said.
According to Jenner, reports that she hated the results and was angry with Levine couldn’t be further from the truth.
“It’s a flat-out lie. I love my facelift. I adore my doctor. I’m obsessed with him,” she declared.
Kris Says She’s Happy With Her Choices
At 70, Jenner said she’s reached a point where she’s not particularly concerned with getting other people’s approval.
“At 70 years old, I don't really care what someone thinks of me. I don't need anyone's approval,” she said. “I love my face. And I'm really okay with the way I look.”
Jenner previously opened up about her approach to cosmetic procedures during a September 2025 interview with Vogue Arabia, explaining that she views cosmetic surgery as part of her personal definition of “aging gracefully.”
The mom of six revealed that she had previously gotten a facelift about 15 years earlier, making her latest procedure more of a refresh.
“I decided to do this facelift because I want to be the best version of myself, and that makes me happy,” she said.
She’s Doing Aging Her Way
For Jenner, getting older doesn’t mean stepping away from beauty treatments or cosmetic procedures.
“Just because you get older, it doesn't mean you should give up on yourself,” she explained.
At the same time, she acknowledged that aging gracefully can mean different things to different people.
“If you feel comfortable in your skin and you want to age gracefully – meaning you don't want to do anything – then don't do anything,” she said.
“But for me, this is aging gracefully. It’s my version.”
