Take Your Strands to the Next Level with these Award-Winning Hair Care Products

At HOLA! USA we celebrate beauty diversity in all aspects. This year we focused on breaking Latinx stereotypes across various categories while honoring the cultural range of the Latin diaspora. For this year’s awards, we envision the Latina who is influenced not only by her heritage but also by trends, ingredients and personal needs. We imagine our readers as knowledgeable and innovative in all things beauty— recognizing that we have different skin tones, shapes and sizes— and we are not a one-size-fits-all audience. In the spirit of celebrating beauty inclusivity, we have curated an array of products that cater to all women and speaks to modern-day trends. We invite you to experience the new age of beauty at HOLA! USA. Keep scrolling for the best in hair this year.

MORE: 10 Best skincare gadgets and hair tools that are worth every penny

Throughout the years, more women have started to embrace their heritage by paying homage to their natural hair textures. With the help of these products, transitioning has never been easier. 

FINE

The Good Stuff Volumizing Hydrating Foam No-rinse Conditioner, $8, target.com

Form Multitask Leave-In Lotion 3-in-1 Moisturizer, $32, sephora.com

Kenra Nitro Memory Crème, $18, ulta.com

Dove Milk-Gel Conditioner, $5, walmart.com

Not Your Mother’s Glisten Up High Gloss Top Coat, $8, ulta.com

WAVY

BEACHWAVER Co. Shubie Surf Beach Spray, $18, beachwaver.com

Marc Anthony True Professional Strengthening Grow Long 2-in-1 Dry Shampoo + Conditioner, $10, walgreens.com

OGX Beauty Pure and Simple Damage Remedy + Coconut Miracle Oil Hair Mask, $9, walgreens.com

Nexxus Air Lift Dry Texture Finishing Spray, $12, target.com

Nubian Heritage Indian Hemp Vegan Hair & Scalp Serum, $15, vitaminshoppe.com

Nexxus Clean & Pure Invigorating Detox Scalp Scrub, $15, target.com

Pantene Intense Rescue Shots, $5, target.com

TREATMENT

Oribe Moisture & Control Deep Treatment Masque, $63, oribe.com

Colorwow Dream Cocktail Coconut Infused, $25, colorwowhair.com

R+CO Mood Swing, $29, randco.com

CURLY

Suave Professionals Natural Shea Butter & Pure Coconut Oil Shampoo, $5, target.com

Aussie Miracle Curls CurlDefining Oil, $5, target.com

DevaCurl DevaFresh Scalp & Curl Revitalizer Refresh & Extend, $24, devacurl.com

 Aveeno Oat Milk Blend Conditioner Daily Moisture, $7, target.com

COLOR

Herbal Essences Sulfate-Free Honey & Vitamin B Daily Moisture Shampoo, $6, target.com

Kérastase Blond Absolu Masque Ultra Violet, $60, sephora.com

Tresemmé Between Washes All-in-1 Spray,$6, ulta.com