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The unique style of Princesses Amalia, Alexia, and Ariane: The young fashion icons of European royalty
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The unique style of Princesses Amalia, Alexia, and Ariane: The young fashion icons of European royalty


Each with a distinct style that showcases tradition, trends, and individuality.


The unique style of Princesses Amalia, Alexia, and Ariane: The young fashion icons of European royalty© REMKO DE WAAL
Daniel NeiraSenior Writer
OCTOBER 20, 2025 6:54 PM EDTOCT 20, 2025, 6:54 PM EDT

For modern European royals, influence is no longer just about duty and diplomacy, it’s also about style. And in the Netherlands, three young women are redefining what it means to be a royal in the public eye. 

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Princesses Amalia, Alexia, and Ariane, daughters of King Willem-Alexander and Queen Máxima, have become unexpected fashion icons, each with a distinct style that showcases tradition, trends, and individuality.

Princesses Amalia, Alexia, and Ariane, daughters of King Willem-Alexander and Queen Máxima, have become unexpected fashion icons© Patrick van Katwijk
Princesses Amalia, Alexia, and Ariane, daughters of King Willem-Alexander and Queen Máxima, have become unexpected fashion icons

Their wardrobes reflect a balance between protocol and personality, and they have quietly become muses for a new generation. Let’s take a closer look at how each sister is carving her own niche in the world of royal fashion.

Amalia of the Netherlands:

As the future queen, Princess Amalia’s wardrobe leans into the expectations of her role, refined, composed, and classically elegant. In official appearances, she gravitates toward tailored midi dresses, structured suits, and long coats in neutral tones like navy, beige, and black. 

Princess Amalia's go-to designers include Belgian labels Natan and Essentiel Antwerp, as well as American designer Monique Lhuillier© Patrick van Katwijk
Princess Amalia's go-to designers include Belgian labels Natan and Essentiel Antwerp, as well as American designer Monique Lhuillier

Occasionally, she surprises with rich jewel tones, such as emerald or deep burgundy, offering a subtle nod to modernity without stepping outside protocol.

As the future queen, Princess Amalia’s wardrobe leans into the expectations of her role© Patrick van Katwijk
As the future queen, Princess Amalia’s wardrobe leans into the expectations of her role

Her go-to designers include Belgian labels Natan and Essentiel Antwerp, as well as American designer Monique Lhuillier, whose regal cape dress she wore for the Grand Duke of Luxembourg’s abdication made headlines. 

Occasionally, Princess Amalia surprises with rich jewel tones, such as emerald or deep burgundy© Patrick van Katwijk
Occasionally, Princess Amalia surprises with rich jewel tones, such as emerald or deep burgundy

Accessories are equally sophisticated, includinh Gianvito Rossi heels, her Cartier Panthère watch, and heirloom pieces like Queen Máxima’s red Chanel Classic Jumbo bag.

Amalia also knows how to dress down with style. © Patrick van Katwijk
Amalia also knows how to dress down with style.

But beyond formalwear, Amalia also knows how to dress down with style. In family portraits and informal outings, she opts for relaxed but polished looks, like wide-leg jeans, poplin shirts, and ballet flats or even sneakers. Her favorites are brands like Massimo Dutti, Zara, and Mango, which make regular appearances in her wardrobe. 

Alexia of the Netherlands: 

If Amalia is the embodiment of regal tradition, Alexia is the royal rebel with impeccable taste. At just 20, she has emerged as one of the most stylish young royals in Europe, unafraid to experiment and embrace fashion as a form of self-expression.

Princess Alexia of the Netherlands will begin her studies at University College London in September 2024© Patrick van Katwijk
Princess Alexia of the Netherlands mixes tailored blazers with floaty mini dresses, knee-high boots with playful prints, always striking a balance between elegance and edge.

At official events like Prinsjesdag (Prince’s Day), she often turns heads with bold choices. This year, she wore a dramatic asymmetrical gown in aubergine, paired unexpectedly with gold raffia wedges, an unconventional yet striking combination that captured her adventurous spirit.

Princess Alexia of The Netherlands poses for the media at Huis ten Bosch Palace on June 30, 2025 in The Hague, Netherlands© Patrick van Katwijk
Alexia is the royal rebel with impeccable taste.

Her everyday style mirrors her independent streak. Living abroad has only expanded her fashion horizons, with chic Parisian influences from Sandro, Maje, Ba&sh, and familiar high-street labels like Zara. 

Princess Alexia of The Netherlands at the Dutch Grand Prix at Zandvoort Circuit on August 31, 2025 in Zandvoort, Netherlands© Patrick van Katwijk
For Princess Alexia of The Netherlands, living abroad has only expanded her fashion horizons,

She mixes tailored blazers with floaty mini dresses, knee-high boots with playful prints, always striking a balance between elegance and edge. With Alexia, royal fashion becomes something spontaneous, expressive, and refreshingly unfiltered.

Princess Alexia of The Netherlands and Princess Ariane of The Netherlands© Patrick van Katwijk
Princess Alexia of The Netherlands and Princess Ariane of The Netherlands

Ariane of the Netherlands: 

Youngest of the three, 18-year-old Princess Ariane brings a quiet, natural charm to royal style. Still discovering her voice, her fashion choices are grounded in simplicity and ease, a reflection of her personality and youth.

Princess Ariane of The Netherlands© Patrick van Katwijk
Princess Ariane of The Netherlands

At formal events, she leans toward soft tailoring and subtle sophistication. For Prinsjesdag 2025, she wore a navy Victoria Beckham dress, accented with gloves and a veiled fascinator, a polished yet age-appropriate ensemble. 

Off-duty, Princess Ariane's wardrobe embraces comfort.© Patrick van Katwijk
Off-duty, Princess Ariane's wardrobe embraces comfort.

In other appearances, she favors delicate pastels, lightweight fabrics, and relaxed silhouettes from brands like Massimo Dutti, Sandro, and & Other Stories.

Princess Ariane brings a quiet, natural charm to royal style.© Patrick van Katwijk
Princess Ariane brings a quiet, natural charm to royal style.

Off-duty, her wardrobe embraces comfort. Shirt dresses, linen trousers, and knit vests are staples, many from accessible labels like Mango and H&M. Her style may be understated, but it never lacks intention. She’s even shared wardrobe pieces with her sisters, including the striped vest-and-trouser set borrowed by Amalia during a visit to New York. 

© ¡HOLA! Reproduction of this article and its photographs in whole or in part is prohibited, even when citing their source.

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