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Ludmilla Named Top 100 Latina Powerhouse 2023
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Ludmilla


She brings a Brazilian sound to the international stage


US-ENTERTAINMENT-MUSIC-BILLBOARD-WOMEN-LATINAS© GettyImages
HOLA! USA
SEPTEMBER 28, 2023 12:35 PM EDTSEP 28, 2023, 12:35 PM EDT

Ludmilla is one of the most exciting Latin American voices coming out now. The singer, born Ludmila Oliveira da Silva in Rio de Janeiro, has slowly and steadily found her footing in some of the world’s biggest stages, exciting fans with her catchy beats, lush vocals, and twerking prowess.

Ludmilla© GettyImages

Ludmilla is not only a great performer; she’s also a songwriter, and an amazing dancer. She calls SZA, Kehlani, Rihanna and Beyonce her idols. When speaking about the latter, she credits her for helping her find her footing in music and of the revelatory when, as a teen, she stumbled into The Beyoncé Experience Live on DVD.

I saw her so free on stage, so happy, so confident, and I wanted to do that too,” she said in an interview with Billboard. “That’s how I found myself in music.”
Ludmilla at The 23rd Annual Latin Grammy Awards© GettyImages
Ludmilla at The 23rd Annual Latin Grammy Awards

Ludmilla is a part of a select group of Latin artists that break the mold. She’s afro-latina, queer, and unapologetic. Despite having many American influences, she champions the sounds from Brazil, performing primarily in Portuguese and exploiting the sounds that her country is known for, from samba to funk carioca.

As of this writing, Ludmilla is the first Afro-Latina to reach one billion streams on Spotify. She’s performed in Rock in Rio alongside performers like Dua Lipa, Megan Thee Stallion, and more, and her song “Malokera” was featured in Rihanna’s Savage x Fenty show. In 2022, she won a Latin Grammy for Best Samba/Pagode Album.

Ludmilla at the Billboard Latin Women In Music event.© GettyImages
Ludmilla at the Billboard Latin Women In Music event.

© ¡HOLA! Reproduction of this article and its photographs in whole or in part is prohibited, even when citing their source.

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