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Bella Hadid sizzles in red, embracing full blonde bombshell energy


Hadid stars in 'The Beauty,' the new Ryan Murphy TV show


Bella Hadid makes dazzling blonde comeback to Victoria's Secret Fashion Show© Variety via Getty Images
Maria LoretoSenior Writer
JANUARY 15, 2026 1:16 PM EST

Bella Hadid made for a stunning sight at the premiere of her new show. Earlier this week, Hadid attended the premiere of "The Beauty" in a red gown that was the perfect complement to her blonde hair. 

Bella Hadid at the premiere of 'The Beauty© Media Punch/The Grosby Group
Bella Hadid at the premiere of 'The Beauty

The premiere was hosted at the Museum of Modern Art in New York. Hadid, 29, wore a red Schiaparelli gown that's a part of their fall 2025 collection.

Her dress was a bias-cut satin dress, featuring a halter neck, a tight bodice, and a train, resulting in an incredible effect as Hadid walked down the carpet and posed for photos. 

Hadid completed the look with red heels and Chopard diamond stud earrings. She styled her hair in a tight bun, allowing the neck to shine. 

Hadid's dress was a perfect compliment to her blonde hair© Backgrid/The Grosby Group
Hadid's dress was a perfect compliment to her blonde hair

Hadid's role in 'The Beauty' 

Hadid teased the release of "The Beauty" on social media, sharing pieces of the trailer on her social media and a look at her character, who's seen wearing a red leather outfit. "Proud of you baby," wrote Yolanda Hadid

In conversation with Entertainment Tonight, Hadid emphasized how important it was for her to do something out of her comfort zone. She shared that in her first conversation with series creator Ryan Murphy, she told him she wanted to look "haggard" for the part.

"'Ryan, I want you to make me look haggard,'" she said. "I never wanted to be the girl next door. I wanted to do something that was not my everyday thing. I wanted to do something that was whatever the director wanted." 

Bella Hadid debuted her blonde hair last year© Mike Marsland
Bella Hadid debuted her blonde hair last year

Hadid also made it clear that her character and scenes are action-packed, something that fans had anticipated after seeing her riding a motorcycle behind the scenes. "I definitely went out of my comfort zone in many different ways. It pushed me to be a different version of myself, which I always wanted to do. I love adrenaline, and I love the rush of being able to do stunts," she said. "I wouldn't hurt a fly, which is the funniest part. But this stunt team is amazing. They made me feel so strong."

"The Beauty" stars Ashton Kutcher in his first role in years. He plays a tech billionaire who develops a drug that leads the user to become the most beautiful version of themselves. It has some scary side effects, of course. The cast is rounded out by Hadid, Evan Peters, Rebecca Hall, Isabella Rossellini, and more. 

The Beauty | Official Trailer | Evan Peters, Rebecca Hall, Ashton Kutcher | FX