What do you get when you mix AI technology with an expert French perfumer? A fragrance that’s soft, sensual, and effortlessly elegant—meet For Her Eau de Parfum Intense, the latest launch from Narciso Rodriguez.
HOLA! had the chance to chat with Sonia Constant, the French perfumer behind the new parfum. With over 24 years at Givaudan, Sonia has created fragrances for some of the world’s biggest luxury brands, as well as her own perfume house, Ella K Parfums. Trained at the prestigious ISIPCA perfume school in Paris, she’s known for her ability to blend classic elegance with modern innovation.
For this fragrance, Sonia took all the beauty and grace that defines the brand's signature 'For Her' and amplified it to create an intensely sensual scent. Utilizing Carto AI, a pioneering digital tool that fosters perfumer creativity, she was able to experiment more easily and effectively, pairing ingredients that had never been combined before.
By reimagining the original fragrance’s solid foundations, she crafted a scent designed to capture and bottle the “trail” of a fragrance after four hours of wear—when a scent has settled into the skin, revealing its most beautiful and intimate essence.
The Fragrance
The fragrance opens with juicy peach and bergamot, blooms into solar white flowers, and settles into a warm, velvety mix of vanilla and vetiver. It’s fresh, feminine, and effortlessly luxurious, evolving throughout the day so you smell just as incredible in the evening as you did in the morning.
And it’s not just gorgeous—it’s sustainable too. Two key ingredients, Ambrofix and Vanillin Ex-Rice, were created using biotechnology to reduce environmental impact while keeping that luxe, high-end scent.
The Bottle
As for the bottle? It’s still the sleek, minimalist architectural design from the signature For Her collection, but this time, the blush pink deepens into a bold fuchsia, reflecting the intensity inside.
The Muse
Bringing the scent to life is Angelina Kendall, the new face of For Her Eau de Parfum Intense. She is the perfect representation of this fragrance, with her striking beauty, effortless confidence, and modern femininity. Captured in a stunning campaign shot by legendary photographer Mario Sorrenti, she adds the perfect face to this captivating new scent.
One spritz, and you’ll see how AI and the artistry of a French perfumer created pure magic.
For Her Eau de Parfum Intense officially launches on March 3rd and will be available in 50ML ($130) and 100ML ($160), exclusively at Macy’s and Macys.com.