global streaming phenomenon

'La Casa de Alofoke': All about the Dominican reality show taking over Latin America


This 24/7 experiment, produced by Santiago Matías, is a cultural wave


'La Casa de Alofoke': All about the Dominican reality show taking over Latin America
Shirley GomezSenior Writer
AUGUST 18, 2025 8:18 PM EDT

What happens when you mix music, influencers, drama, and the full force of Dominican digital culture? You get La Casa de Alofoke, the reality show that has broken every expectation and is now making headlines as Latin America's most successful streaming reality show.

This 24/7 experiment, produced by Alofoke Media Group and visionary Santiago Matías, is a cultural wave. Millions are tuning in daily to watch ten influencers live together, clash, laugh, fight, and compete for a prize that screams status: one million Dominican pesos (over USD 16,000) and a brand-new Mercedes-Benz SUV.

© © La Casa de Alofoke
'La Casa de Alofoke': All about the Dominican reality show taking over Latin America

Let's dive into how this Dominican-born idea skyrocketed into a global streaming phenomenon.

When and Where to Watch

The magic happens live, around the clock, on Alofoke Radio Show's official YouTube channel. Unlike traditional reality shows, there are no scheduled episodes or cuts. The house is on display 24/7 for 30 consecutive days, letting fans drop in at any hour to watch real-time drama unfold.

However, there's a Prime Time show from 9 to 11 p.m. local time, where the house residents and viewers learn about scores and discuss details of the day.

Viewers Decide

Votes come through YouTube "Super Chats," where fans boost the name of their favorite contestant. That means the audience isn't just passive; they are the judges, the sponsors, and the show's heartbeat.

© © La Casa de Alofoke
Votes come through YouTube "Super Chats," where fans boost the name of their favorite contestant.

Meet the Contestants

Each of the 10 personalities brings their spice to the house, and that's the secret recipe behind its success.

  • La Peki PR (Andrea Victoria Ojeda): A Puerto Rican influencer and singer with a fiery presence.
  • Giuseppe Benignini: The Italo-Venezuelan model nicknamed "El Principito."
  • La Gigi (Angélica Núñez): Bilingual, witty, and known for her charisma on "El Show de Carlos Durán."
  • Sr. Jiménez (Yariel Jiménez): A model and influencer tied to the urban music scene.
  • Karola Cendra: Colombian podcaster and rising artist known for her boldness and humor.
  • Crazy Design (José Rafael Colón): Musician worldwide known for his 2012 hit track "El Teke Teke."
  • Vladimir Gómez: Cuban host and publicist, famous for his unapologetic personality.
  • Crusita (Darileidy Concepción): Dominican comedy creator and empowerment advocate.
  • Luise Martínez: Dominican TikToker with a faux Mexican accent that fans can't stop talking about.

Together, they're a blend of cultures, controversies, and creativity, all locked under one roof.

Breaking Records

Only days after its launch, La Casa de Alofoke was already topping global live-streaming charts. Dominican streamer Wilkin Meta revealed that the show had overtaken even WWE, which usually pulls in millions of weekly viewers.

On Sunday, August 17, it smashed records: 1.3 million devices connected simultaneously during a live "fight night" where contestants and celebrities faced off in boxing matches. That's a level of engagement usually reserved for global sporting events.

© © La Casa de Alofoke
'La Casa de Alofoke': All about the Dominican reality show taking over Latin America

For context: WWE attracts around 2.6–3.1 million global weekly viewers on Netflix. Yet a homegrown Dominican reality show is standing shoulder-to-shoulder with these giants.

Why It's a Phenomenon

What makes La Casa de Alofoke so magnetic isn't just the cash prize or luxury car; it's the format. Fans literally control the fate of contestants with their votes. Unlike polished TV sets, the YouTube livestream feels raw and unpredictable. The show thrives on chaos, and that's precisely why audiences can't look away.

The show will run for 30 days, with eliminations and drama keeping fans hooked until the big finale. By then, one contestant will drive away in a Mercedes-Benz SUV, millionaire status included.

© © Santiago Matías
Santiago Matías

But the real winners might be Santiago Matías and Alofoke Media Group. They've proven that Latin America can produce reality shows that compete with and surpass international giants in digital engagement.

If you love reality TV, influencer drama, or want to witness a digital revolution made in the Dominican Republic, La Casa de Alofoke is your front-row ticket. With fans voting, stars clashing, and millions watching worldwide, this is history in the making.

Catch the livestream now on YouTube: 

© ¡HOLA! Reproduction of this article and its photographs in whole or in part is prohibited, even when citing their source.