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Lizzo is not backing down. On Wednesday, the 37-year-old rapper-singer-flautist dropped a fiery teaser for her latest track, "I'm Goin In Till October", and fans were quick to notice two things: the return of her iconic twerk game and a headline-snatching name-drop aimed squarely at "Euphoria" star Sydney Sweeney.
Wearing platinum-blonde locks, barely-there Daisy Dukes, and a no-holds-barred attitude, Lizzo scrubbed down a vintage red muscle car in a steamy clip that had serious déjà vu vibes, eerily reminiscent of Sydney Sweeney's controversial American Eagle ad campaign.
And then came the bars: "Fat a** pretty face with the ti**ies / Bi***, I got good jeans like I'm Sydney!
This marks the third parody Lizzo's dropped in a week, all targeting the same denim-fueled drama surrounding Sweeney's now-infamous commercial. The backlash began when viewers accused the ad of pushing undertones, especially with Sydney's delivered line: "Genes are passed down from parents to offspring… My jeans are blue."
Sweeney has remained silent through the storm. But Lizzo's not giving her a pass. She's flipping the script, reclaiming what it means to wear jeans, and who gets to call them aspirational.
Mocking the Machine
Lizzo's first two videos targeted the company. In one, she shared an AI-generated meme of herself with the caption, "My jeans are black." By Monday, she escalated with a new parody featuring a clip of a Fox News commentator ranting: "We are over this woke agenda, we are over the Lizzos…" Lizzo took that and made it art.
Lizzo recently confirmed she's back in the studio, and "I'm Goin In Till October" is likely to appear on her hotly anticipated fifth album, "Love in Real Life."
The retailer's CEO, Jay Schottenstein, issued a statement claiming the ad was "always about the jeans." Sydney Sweeney still hasn't addressed the criticism directly.
The rapper's post comes weeks after she said social media had a role in her weight loss journey. The Grammy-winning artist, known for her radiant confidence and bold self-love, started by handing over her social media accounts to her team and stepping back from the addictive cycle of external validation. "My validation was from external sources," she says. "People telling me they loved me, or that I looked good, and accepting me. But if that's all I'm getting my validation from, when it changes—and it will—what happens?"
"Bro, I need you once a week," she told her therapist, and set out on a whole-body healing routine. Pilates became her movement of choice. She detoxed her gut, cleared heavy metals from her system, and added echinacea to support her immunity. Her downtime transformed into hosting ashram-style retreats, where she gathered friends for sacred hangouts filled with sound baths, massages, yoga, acupuncture, wine, and stretches.