Barbie Ferreira just made her wings official. On Wednesday, October 15, 2025, the model and actress stunned the crowd at the Victoria’s Secret Fashion Show in New York, marking her first-ever walk for the iconic brand. Representing Victoria’s Secret’s youthful lifestyle line, PINK, Ferreira’s debut felt like a celebration of confidence, self-expression, and a new era of body positivity on the runway.
Ferreira hit the runway in a bold red balconette bra paired with matching boyshorts, a fiery combo that perfectly captured her playful spirit. She layered the look with an oversized denim jacket, exuding cool-girl energy that felt more streetwear-chic than traditional lingerie glamour. A red lanyard, white crew socks with a red stripe, and blue lace-up stiletto pumps tied the look together, blending sporty elements with unmistakable sex appeal.
Her bouncy side-parted blowout and glowing makeup added the finishing touch. The styling felt like a love letter to individuality, proving that the PINK girl isn’t one type, but an attitude.
The Internet’s Favorite "It Girl" Goes Angel Mode
Ferreira’s debut had been teased days earlier when Victoria’s Secret dropped a bold announcement on Instagram. “You want icons, we’ll give you icons,” the brand captioned their post on October 10. “We’re soooo excited to have Barbie Ferreira walk for PINK in the Victoria’s Secret Fashion Show this year. 😍 Livestream the show at 7PM ET and prepare to fangirl.”
And fangirl, they did. The internet lit up as clips of Ferreira’s walk began circulating — fans celebrated her inclusion as a major step toward a more inclusive version of the once-exclusive runway fantasy. Ferreira, known for her breakout role in Euphoria and her advocacy for authentic representation in fashion, brought both star power and substance to the catwalk.
Behind the Scenes with Barbie
Backstage, Ferreira shared a glimpse of her excitement with HOLA! revealing what would be her Victoria’s Secret wing superpower. The star said, “they’d make me fly across the runway, and if I could I would do a fun little trick, serve, and then comeback.” Her joy was contagious, and watching her strut with unapologetic confidence, you could almost believe she was flying.
Her participation isn’t just another celebrity cameo; it’s symbolic of how far the fashion industry has come. Ferreira has long been a vocal advocate for breaking the mold in modeling, and her presence at one of fashion’s most-watched events signals a refreshing, forward-thinking shift in the brand’s storytelling.
A New Era for Victoria’s Secret
The 2025 show has been described as a full-circle revival, not a return to the old fantasy, but a reimagined celebration of real bodies, diverse beauty, and modern femininity. Ferreira’s inclusion under the PINK umbrella sends the strong message that this generation’s “Angel energy” is all about confidence, authenticity, and self-love.
With her walk, Ferreira redefined what walking the runway for Victoria’s Secret means in 2025. She embodied the brand’s evolution from fantasy to empowerment, from exclusivity to inclusivity.