If you thought Halloween decorations peaked at skeletons on front lawns, think again. Meet Kimmy Nguyen, a Boston-based creative who just redefined what it means to be a superfan. Her elaborate Halloween installation, affectionately titled “Bad Boney,” is an over-the-top, heart-filled tribute to none other than Bad Bunny, the Puerto Rican global superstar who’s had a headline-dominating year.
Nguyen’s yard isn’t your typical spooky scene, it’s a full-on Bad Bunny universe, complete with skeletons reenacting his most iconic 2025 moments, including a skeletal Bad Bunny from his “Baile Inolvidable” music video, a 12-foot model channeling his viral Calvin Klein ad in crisp white boxer briefs, and nods to everything from Saturday Night Live to his "Happy Gilmore 2" cameo.
From Taylor Swift to Benito
Last Halloween, Nguyen went viral for her Taylor Swift skeleton display. This year, she decided to turn the creative dial all the way up. Running a balloon décor business called Weightless Innovations, Nguyen spends her days perfecting aesthetic details.
“I wanted to do decorations dedicated to Benito,” she told PEOPLE, referring to Bad Bunny by his real name, Benito Antonio Martínez Ocasio. “But I really wanted to honor his latest album DeBÍ TiRAR MáS FOToS. It’s been my soundtrack since January.”
The project became a full-blown family affair. With help from her dad and brother, Nguyen worked for months on the intricate setup, often staying up past 4 A.M. to perfect each piece.
A Love Letter to Puerto Rico
For Nguyen, it wasn’t just about paying homage to Bad Bunny’s artistry; it was about representing Puerto Rico with authenticity and respect.
“I’m not Latina, so it was important to me to celebrate Puerto Rico thoughtfully,” she said. “I wanted people to feel the love for the culture, not just the celebrity.”
Each skeleton carries symbolic details; several wear the traditional Puerto Rican pava straw hat, an accessory Bad Bunny proudly sported during his record-breaking Puerto Rico residency. Instead of plastering flags everywhere, Nguyen focused on texture, color, and spirit, subtle details that capture the essence of the island and its people.
The Moment the Universe Confirmed Her Choice
Nguyen admits she was nervous at first. Would non-fans get it? Would people understand the tribute’s intent? But fate intervened. “The night I put up all my skeletons, the news dropped that Bad Bunny was announced as the Super Bowl halftime show performer,” she recalled. “It felt like a sign from the world — or from God — that I made the right choice.”
That night, “Bad Boney” officially came to life, and soon after, her Instagram post showcasing the setup blew up, drawing hundreds of comments from fans who instantly got it.
Giving Back with Skeletons for St. Jude
Nguyen’s creativity also comes with a cause. She’s using her viral Halloween fame to spotlight Skeletons for St. Jude, a fundraiser supporting pediatric cancer research. Every visitor to her home can scan a QR code to donate while soaking in the larger-than-life tribute.
“It’s a win-win,” Nguyen said. “People get to enjoy the display, and we get to do something meaningful together.”
Trick-or-Treating with Benito
This year, Nguyen expects 500 visitors on Halloween night, double last year’s crowd. And yes, she’s prepared. Full-size candy bars? Check. Juice boxes? Check. Benito-related surprises? Absolutely.
She’s even building a replica of “La Casita,” the iconic symbol from Bad Bunny’s album and summer residency, so trick-or-treaters can take photos as if they’ve stepped into his world. One new skeleton even sings like Bad Bunny, turning the neighborhood into a mini concert for those who missed his live shows.
Nguyen’s “Bad Boney” is a celebration of fandom, creativity, and culture. It’s proof that when passion meets artistry, something truly unforgettable happens.