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Natalia Bryant is unstoppable: From her fashion career to directorial debut honoring Kobe Bryant


Natalia took a powerful step into filmmaking with her directorial debut.


Natalia Bryant is unstoppable: From her fashion career to directorial debut honoring Kobe Bryant© Alena Zakirova
Daniel NeiraSenior Writer
OCTOBER 13, 2025 12:56 PM EDT

Natalia Bryant is effortlessly balancing a rising fashion career with a meaningful new role behind the camera. The 22-year-old has been lighting up fashion weeks across the world before recently stepping into the director’s chair for her debut project honoring her late father, Lakers legend Kobe Bryant.

Natalia recently brought classic glamour to Paris Fashion Week at the Chloé show. She dazzled front row in a flowing blush-toned tiered gown paired with a luxurious fur stole, perfectly blending elegance and charm, and documenting the stylish moments on social media.

© WWD
Before the runway, Natalia Bryant posed for photographers and showcased her stunning ensemble.

This appearance is one of many during an exciting fashion season for Natalia. She recently made a statement at Milan Fashion Week in a romantic, boho-inspired sheer white gown by Alberta Ferretti, featuring delicate ruffles and a dramatic train, a standout nod to the ongoing bohemian revival. 

© Los Angeles Lakers
Natalia Bryant stepped into the director’s chair for her debut project, honoring her late father, Lakers legend Kobe Bryant.

Earlier, she attended New York Fashion Week, appearing at Tory Burch and even walking the runway for Off-White’s spring 2026 show. Signed with IMG Models for two years, Natalia has also modeled for Boss and starred in a Nike commercial with the New York Knicks.

© Los Angeles Lakers
The film features cameos from Lakers stars LeBron James and Luka Dončić, actress Brenda Song, designer Jeff Hamilton, and Lakers legend Magic Johnson.

Following these high-profile fashion moments, Natalia took a powerful step into filmmaking with her directorial debut. 'Forever Iconic: Purple and Gold Always,' a short film celebrating the Los Angeles Lakers’ influence worldwide. The piece is a heartfelt homage to her dad and the Lakers' culture, extending beyond the basketball court, highlighting the team’s impact on fashion, entertainment, and life in L.A. and beyond.

© Los Angeles Lakers
Natalia took a powerful step into filmmaking with her directorial debut. 'Forever Iconic: Purple and Gold Always,' a short film celebrating the Los Angeles Lakers’ influence worldwide.

The film features cameos from Lakers stars LeBron James and Luka Dončić, actress Brenda Song, designer Jeff Hamilton, and Lakers legend Magic Johnson. It weaves together scenes of fans sporting Lakers gear across the globe, creative expressions of pride, and nostalgic clips, including Luka Dončić shouting “Kobe!” before sinking a towel shot, and a buzzer-beater moment of Kobe with the announcer’s call, “Bryant for the win!”

© Los Angeles Lakers
Natalia Bryant is effortlessly balancing a rising fashion career with a meaningful new role behind the camera.

Natalia reflected on the experience, “This project was an amazing, collaborative environment with such creative people and we all came together to try and portray the Lakers’ impact, not only in LA but around the world. Everyone has their own connection to the Lakers. I hope those who already love this team watch this project and remember what that pride feels like. And if you’re not a Lakers fan yet, I hope you watch this, and it makes you want to be.”

© Los Angeles Lakers
Natalia reflected on the experience, “This project was an amazing, collaborative environment with such creative people and we all came together to try and portray the Lakers’ impact."

Her creative debut comes shortly after graduating from USC’s School of Cinematic Arts, where she honored her father with a sash embroidered “Thank you Mom & Dad” alongside his symbolic “Sheath” logo.

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