Chesca Latina Powerhouse 2021


A Puerto Rican music star with a vibrant presence and a promising future

Chesca is one of the female artists of the year. She continues cultivating successes with her music.

She was born and raised in Puerto Rico and grew up around a very musically driven family. She released her first Spanish single, “Azucar,” in October 2018 - an urban pop record with the combination of Reggaeton and Latin sounds. Produced by Grammy-winning Jimmy Joker and written by Grammy winners AJ Janussi, Bilal The Chef, I AM Chino and Jorge Gomez.

Chesca was nominated for Best New Latin Artist in the 2021 iHeartRadio Music Awards and performed with De La Ghetto on the 2021 Latin American Music Awards’ TV Special “La Alfombra De Latin AMAS.”

Chesca Latina Powerhouse 2021©Saban Music Group

The Puerto Rican pop star is unstoppable. This year, she had her live late-night TV debut with a performance of her single ‘Como Tu (Dirty)’ on Jimmy Kimmel Live. She also appeared on Live with Kelly & Ryan for an unplugged performance of her Spanglish release of ‘El Cambio’ live from Miami.

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CHESCA’s “Te Quiero Baby (I Love You, Baby)” featuring Pitbull and Frankie Valli has gained over 19M views and is now an RIAA Certified Gold single. In addition, the Puerto Rican singer released ”El Cambio,” the official Spanish language interpretation of ”The Change,” initially performed by JoJo and written by Diane Warren. The song made its debut on October 29, 2020, just in time to make it an anthem and beyond! Chesca and Diane performed a Spanglish version of ”El Cambio” during the United We Serve National MLK Day of Service for President Biden and VP Harris Inauguration Event on January 18, 2021. In addition, Chesca performed her latest single, a Mariachi version of ”El Cambio” with Grupo Firme, on Univision’s Premio Lo Nuestro Award Show on February 18, 2021. ”El Cambio” and its message of change have continued to secure CHESCA as one of the most promising Latinx community singers.

Variety honored her as one of 10 Latinxs to Watch in 2020. CHESCA is committed to growing her audience worldwide, sharing her inspiring self-made story and struggle, which is a massive motivation for millions of women worldwide.

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Culinary Excellence

Creative Forces