James Middleton's profile has sky-rocketed since he mad his Instagram account public - with his follower count soaring from 4,000 to above 120,000 and counting.
The businessman has been in the public eye this week after revealing a long secret battle with depression.
James may have an army of female fans, but he is off the market - happily dating France-born, London-based financial expert Alizee Thevenet.